A shortlist typically within 72 hours, usually contributing inside two weeks, and 30-day replacement support if the fit is wrong (terms in your agreement).
Shortlist typically in 72 hours · 30-day replacement support · Month-to-month
WordPress powers a huge share of the web, and most sites follow the same path. A theme bought from a marketplace, a page builder, then a plugin for every new need. Two years on there are forty plugins, pages take five seconds to load, and every update is a gamble.
A senior WordPress developer builds the other way: a lean custom theme, Gutenberg blocks or ACF fields editors can use, a short list of trusted plugins and a proper deployment workflow.
Clean, tested PHP following WordPress coding standards.
Editable content structures that don't need a developer for every change.
Caching, image handling and lean front ends.
Hardening, updates and minimal plugin footprint.
Custom store logic and integrations.
Git, staging and automated deployment.
Security incidents. Outdated or abandoned plugins are the most common way WordPress sites get compromised.
Slow pages. Page builders and stacked plugins add scripts and database queries to every page.
Fear of updates. When nobody knows what an update will break, sites stop being updated.
Every engineer we put forward has at least five years of hands-on experience. Within that, here is how the levels differ.
Senior Developer (5–8 years). Builds custom themes, Gutenberg blocks, ACF-driven templates and plugins in modern PHP, with Git-based deployment and staging environments.
Lead / Architect (8+ years). Owns multisite, headless WordPress with Next.js or another front end, WooCommerce at scale, performance and security hardening.
Custom themes and blocks. Lean themes with editable blocks or ACF fields instead of heavy page builders
WooCommerce. Store builds, custom checkout logic, integrations and performance
Headless WordPress. WordPress as a CMS behind a Next.js or other front end
Speed and security clean-ups. Plugin audits, caching, hardening and update workflows
Week one. They audit plugins, theme, hosting, caching and security settings.
Weeks two and three. First improvements on staging: plugin removals, speed fixes and a deployment workflow.
Week four. A written plan for rebuild or clean-up, with expected speed and security gains.
A plugin for everything. Each plugin is code you have to trust. Fewer is better.
Editing the live site. Changes belong in Git and staging first.
Ignoring Core Web Vitals. Speed affects both conversions and search rankings.
Rates depend on seniority, scope and engagement length. See the cost guide for market ranges, or tell us the role and we will give you a firm number.
Tell us the role and we will typically send a shortlist within 72 hours.
Tell Us the RoleTell us the role. Three to five profiles, typically within 72 hours.